Category - Blog
Artificial intelligence is reshaping the fraud landscape at speed. Ravelin’s AI vs AI: Fraudsters vs Fraud Fighters 2025 report shows that 64% of merchants believe they have already been targeted by AI-enabled fraud. More than half, at 51%, are...
In today’s economic climate, Chief Marketing Officers (CMOs) have plenty on their plates. Shrinking budgets, higher customer expectations and increasing costs mean CMOs must, more than ever, ensure that every pound and every message counts. A recent...
The changing face of retail In the ever-changing world of retail, it seems that traditional physical retailers are outpacing e-commerce brands in the omnichannel race. Recent findings from Retail Dive show that brick outlets are winning-out when it...
The changing face of retail In the ever-changing world of retail, it seems that traditional physical retailers are outpacing e-commerce brands in the omnichannel race. Recent findings from Retail Dive show that brick outlets are winning-out when it...
Brand loyalty isn’t what it used to be. According to Shopify, nearly half of all consumers have switched products or brands when their expectations weren’t met – a shift that isn’t just about price. While rising costs are definitely part of...
Brand loyalty isn’t what it used to be. According to Shopify, nearly half of all consumers have switched products or brands when their expectations weren’t met – a shift that isn’t just about price. While rising costs are definitely part of...
The European recommerce market is on track to reach €120 billion in 2025, with Gen Z students at the forefront of this shift. Eco-conscious and value-driven, this influential demographic is reshaping retail by prioritising sustainability alongside...
The European recommerce market is on track to reach €120 billion in 2025, with Gen Z students at the forefront of this shift. Eco-conscious and value-driven, this influential demographic is reshaping retail by prioritising sustainability alongside...